Bintang Asik – Sing, Share, and Win Big with Telkomsel
Telkomsel, a leading telecommunications company in Indonesia, aimed to engage its audience through a unique and interactive singing competition called Bintang Asik. The contest allowed participants to showcase their singing talents by uploading recordings and encouraged the public to vote for their favorite performances. To bring this vision to life, Telkomsel needed a dedicated website with seamless functionality for uploading songs, voting, and showcasing contestants. The platform also needed to be user-friendly, mobile-responsive, and capable of handling high traffic.
Our task was to design and develop the Bintang Asik website, ensuring it provided a smooth and engaging experience for both participants and voters. This included creating a user-friendly interface for uploading singing recordings, implementing a secure and fair voting system, and ensuring the website was mobile-friendly and scalable to handle high user engagement.
Action:
Upload Singing Record Feature:
Developed a secure and intuitive upload feature that allowed participants to easily record and submit their singing performances.
Integrated file validation to ensure only audio files of the correct format and size were uploaded.
Added a progress bar and confirmation message to enhance the user experience during the upload process.
Voting System:
Created a fair and transparent voting system where users could vote for their favorite contestants.
Implemented safeguards to prevent duplicate voting, such as IP tracking and user authentication.
Designed a real-time vote counter to display the current standings, adding excitement and competitiveness to the contest.
Mobile-Friendly Design:
Ensured the website was fully responsive, providing an optimal experience across all devices, including smartphones, tablets, and desktops.
Conducted extensive testing to guarantee fast loading times and smooth navigation on mobile devices.
Scalability and Performance:
Optimized the website’s backend to handle high traffic during peak voting periods, ensuring minimal downtime and fast response times.
Used cloud-based hosting and a content delivery network (CDN) to improve performance and reliability.
User Engagement and Showcase:
Designed a visually appealing contestant showcase page where users could listen to uploaded songs, view participant profiles, and vote for their favorites.
Added social sharing buttons to encourage participants and voters to share the contest on social media, increasing its reach.
The Result:
The Bintang Asik website launched successfully, becoming a hub of excitement and engagement for Telkomsel’s audience. The upload feature allowed participants to easily share their talents, while the voting system fostered a sense of community and competition. The mobile-friendly design ensured accessibility for all users, and the scalable infrastructure handled high traffic without issues. The contest not only boosted Telkomsel’s brand engagement but also provided a platform for aspiring singers to shine, making it a resounding success.
Let's Discuss
Want to create something special? Drop your message
Phone